Five things to do on World Backup Day

World Backup Day celebrates its tenth anniversary this year and provides organisations of all sizes with a timely reminder about the importance of backing up their data.

For larger businesses and organisations with sizeable in-house ICT resource, chances are they will already have some form of backup and business continuity strategy in place and regularly back up their critical data.

However, for many SMEs, charities, churches or small public sector organisations, this may be an area that is overlooked or well down the list of priorities.

So, with World Backup Day 2021 upon us, we take a closer look at the importance of regular backups and some of the simple steps you can take to make a start on your backup journey.

What is World Backup Day?

World Backup Day is an independent global initiative to help people learn about the increasing role of data and the importance of regular backups and data preservation.

It targets people who have never backed up in their life and might not even know what backup is.

On World Backup Day, people are asked to take the following pledge on Facebook and Twitter to raise awareness of backing up and securing your data:

“I solemnly swear to backup my important documents and precious memories on 31 March. I will also tell my friends and family about World Backup Day - friends don’t let friends go without a backup.”

While World Backup Day is aimed primarily at domestic computer users around the globe, its message is also relevant to businesses, public sector organisations and charities.

After all, the public, private and third sectors all rely on data for their continued existence, perhaps even more so than domestic computer users and should be concerned about the protection of that data.

The cost of not having backups

Data loss can have a significant impact, both on individuals and organisations.

It can be caused by many things, from human error and lost devices to system failures, malicious software and cyberattack.

For a business or organisation, the cost of losing sensitive data can be devastating. A widely-reported study by national business body the British Chambers of Commerce found that one in five businesses have suffered a cyberattack of some sort. It also found that 93% of the companies that suffered a data loss lasting more than ten days filed for bankruptcy within one year, 50% of them immediately.

The commercial implications of losing data have become more significant in recent years, especially since the advent of strict new requirements under GDPR.

The value of data has also increased because organisations and consumers rely on it more, which means hackers and scammers can exploit this to demand more money.

Recent research conducted by Sophos found that the average cost of putting right a ransomware attack was £531,000, rising to £1.05m for firms that paid the ransom.

And with potential fines of up to £18m or four per cent of global turnover under GDPR, a data breach could leave firms facing a hefty bill.

However, it’s perhaps the non-financial costs that can do more damage to a business or organisation.

A data loss can lead to systems downtime or a loss of service provision, which can significantly impact operations, customers, and end-users.

And while GDPR has brought more transparency to consumers to make them more aware of data breach incidents, if your organisation were to suffer a data loss, the reputational damage could be irreparable.

World Backup Day top tips

According to the Government’s latest Cyber Security Breaches Survey, four in ten businesses (39%) and a quarter of charities (26%) reported suffering a cybersecurity breach or attack in the past 12 months.

Of those, around a quarter said they experienced attacks at least once a week, with phishing attacks being the most common (83%), followed by impersonation (27%).

Around 39% of businesses and 26% of charities affected said they ended up losing money, data or other assets. And a third of companies (35%) and four in ten charities (40%) reported being negatively impacted in other ways.

The figures make for stark reading and show that even in a post-GDPR environment, where awareness about the importance of cybersecurity is at an all-time high, there are still some significant gaps that organisations need to fill.

So, on World Backup Day 2021, here are a few of the basics your organisation needs to think about…

Business Continuity

Have a robust business continuity plan

This one is an absolute must, and if your organisation doesn’t already have a business continuity plan, you need to develop one straight away. A business continuity plan should aim to reduce the length of downtime and business disruption caused by a cyberattack or data breach, keep data loss to a minimum and help to protect your organisation’s reputation and avoid any potential fines.


secure backups

Implement secure, online data backup

Robust online backup is a must to help your organisation remain secure and compliant. There are many solutions available from the market’s leading vendors, so you should look for a backup provider that’s fully compliant with the NCSC Cyber Essentials scheme as a minimum.


Keep your staff vigilant

Your cybersecurity is only as strong as the weakest link in the chain, which can often be your staff.

So, ensuring they are trained and fully aware of the role everyone must play in keeping your ICT systems and infrastructure secure is essential. It’s good practice to ensure they change their passwords often and keep them confidential. It’s also important to educate them about common cyber risks and make cybersecurity a part of your organisation’s culture.



Use effective malware protection

New variants of malware are introduced continuously, and vulnerabilities in installed applications are usually the most common internal cause of data loss. So, make sure you address this with malware protection that meets your specific organisational requirements.


offline copy

Keep an offline backup

Ensure you make regular offline copies of backups so that if you suffer a crypto malware attack, it won’t be able to encrypt the primary storage and your backup.


Backup solutions from AMDH

If World Backup Day has inspired your organisation to take steps to backup your data, but you don’t know where to start, AMDH can help.

Our AMDH Backup Service is managed through a cloud-based web portal designed to enable our clients to perform file and image-based backups of their laptops, PCs and servers. Our solution also supports backup of your G-Suite or Microsoft 365 environments.

It provides reporting and alerting, remote management for backup configuration assistance, and troubleshooting to help you make your organisation’s data more secure with a minimum of fuss.

To find out more and for a free demo, get in touch today.

If you enjoyed this blog and want to learn more about how we can help your organisation develop an effective backup strategy and achieve improvement through technology, give us a call on 01332 322588.

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